Lake St. Louis, MO(636) 561-4030

Mothers collection

Elegant mother of the bride & groom dresses.

Discover sophisticated styles from top designers in a personalized shopping experience designed just for mothers. Appointments run 45 minutes to an hour with sizes 6 to 26W.

Book a mother's appointment
Mother of the bride and her daughter sharing a moment on the wedding day

Special order designers

Designers we carry

Dessy Group
MGNY by Morilee
Primavera Couture
Marsoni

Off the rack collection

Styles from

Jovani
Montage
Cameron Blake

To experience Boulevard Bride in the best way, we encourage shopping in person. Our in-store inventory moves quickly, so please note some items may vary by the time you arrive.

The guide

How to choose the perfect dress.

Coordination with the bridal party

Your dress should complement the overall wedding theme and the bridal party's color palette without overshadowing the bride.

  • Consult with the bride about preferred shades
  • Choose colors that create a cohesive look
  • Consider the wedding color scheme

Comfort and fit

A wedding day is long, filled with ceremonies, photos, and dancing. Prioritize a dress that feels as good as it looks.

  • Choose comfortable fabrics like chiffon or lace
  • Ensure proper fit for all-day wear
  • Consider ease of movement

Season and venue

The time of year and location play an important role in selecting the perfect dress.

  • Light pastels for spring garden weddings
  • Deeper jewel tones for fall or winter events
  • Consider sleeve length based on season

Personal style

Whether you prefer timeless elegance or modern trends, your dress should reflect your personal style.

  • A-line gowns for universal flattery
  • Tea-length dresses for semi-formal weddings
  • Jacket or wrap dresses for versatility

Questions

Mother of the bride FAQs

The most common questions we get from moms.

The mother of the bride should choose a color that complements the wedding palette without matching the bride's gown. Popular choices include navy, champagne, silver, blush, and jewel tones. Avoid white, ivory, or anything too close to the bride's dress color.

By Appointment

Book your mother's appointment.

Dedicated fittings for mothers of the bride and groom. 45 minutes to an hour, fully focused on you.

Reserve your fitting
Boulevard Bride, Lake St. Louis